Committee of Advertising Practice

Committee of Advertising Practice
(abbr. CAP)
The Committee of Advertising Practice (CAP) publishes the British Code of Advertising Practice (BCAP) which covers advertising and the Code of Sales Promotion Practice (CSPP). Whether other businesses complain of infringement of the conditions, such complaints are made to the CAP; in the case of complaints by consumers, these are made to the Advertising Standards Authority (ASA). Sanctions are largely limited to censure.

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  • Committee of Advertising Practice — The Committee of Advertising Practice (CAP) is the sister organisation of the Advertising Standards Authority (ASA). CAP is primarily responsible for the constant revising and updating of the British Code of Advertising, Direct Marketing and… …   Wikipedia

  • British Code of Advertising Practice — (abbr. BCAP) The Committee of Advertising Practice (CAP) publishes the British Code of Advertising Practice (BCAP) which covers advertising and the Code of Sales Promotion Practice (CSPP). Whether other businesses complain of infringement of the… …   Law dictionary

  • Advertising Standards Authority — abbr. ASA) The Committee of Advertising Practice (CAP) publishes the British Code of Advertising Practice (BCAP) which covers advertising and the Code of Sales Promotion Practice (CSPP). Whether other businesses complain of infringement of the… …   Law dictionary

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  • Code of Sales Promotion Practice — (abbr. CSPP) The Committee of Advertising Practice (CAP) publishes the British Code of Advertising Practice (BCAP) which covers advertising and the Code of Sales Promotion Practice (CSPP). Whether other businesses complain of infringement of the… …   Law dictionary

  • British Code of Advertising — The Committee of Advertising Practice (CAP) publishes the British Code of Advertising Practice (BCAP) which covers advertising and the Code of Sales Promotion Practice (CSPP). Where other businesses complain of infringement of the conditions,… …   Law dictionary

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